Red Stiletto Media

The client

Red Stiletto Media, based in New York City, works across the United States producing world-class PR media for a client list made up of the most recognisable names in the fashion and lifestyle industries, including Elizabeth Arden, Loews, La Prairie and Douglas Hannant.

The challenge

Group Dane was asked to create a website that effectively showcases Red Stiletto Media’s work in a way that allows the user to make the content they see relevant to them, adequately positions them among their competitors and is accessible to their clients whether they choose to access their site.

What we did


We created a fully responsive website, incorporating a dynamic system that allows users to filter content according to their interests.

Our lead designer produced a beautiful and sophisticated design that would not look out of place on the catwalks Red Stiletto Media’s clients are so used to.

Through research, focus groups and testing, our User Experience (UX) team developed a rigid and effective usability and user experience among the target groups.

With Twitter, YouTube and Wordpress integrations, users can easily interact and engage with the company and its work.

Take a look

It is an absolute pleasure working with Group Dane. Their vision, professionalism and technical skills are phenomenal. Since they became our global media partner our SEO has gone through the roof and our client base has more than doubled in a few short months. I would not hesitate to recommend Group Dane to anyone looking to add a real dynamic to their on-line presence.- Debora Fougere, Managing Director at Red Stiletto Media

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